About

Senior Designer and Art Director with 18+ years of experience building brands across digital and print.

I partner with marketing teams in consumer goods, retail, HR, and payroll technology to turn complex ideas into clear, compelling visual stories.

I am driven by strategy as much as aesthetics — balancing big-picture thinking with hands-on execution. Whether shaping a brand system or launching a campaign, my focus is simple: create work that looks sharp, works hard, and delivers measurable impact.